Oura Ring
Oura Ring, founded in Finland in 2013, is now one of the world’s most trusted wellness trackers. After Roe v. Wade fell, the brand sent a letter to concerned U.S. users reaffirming its commitment to protecting health data under EU privacy laws. I built this campaign for my Creative Solutions class around that promise, positioning Oura as the choice for people who want to track what is happening with their bodies without sacrificing their privacy or their rights.
Bus stop Ad Outside a Queer-Affirming Health Center
Mockup from mockups-design.com
AI use: This execution was created using an AI-generated image that I made on Midjourney, polished in Photoshop, and combined with the company logo and text to make the final mock up.
Women’s Health Magazine Ads
Mockup from mockupnest.com
AI use: The magazine ads in this section were created using AI-generated images that I made on Midjourney, polished in Photoshop, and then combined with the text, iconography, and company logo to create the final mock ups.
Social Media Ads
AI use: The executions in this section were created using a combination of AI-generated images, stock assets, and custom-made elements that were then composited together to create the final mock ups.